Outrage management improves outcomes for stakeholders
The public sees things differently to experts and often reacts differently to risky situations as a result. Even if there is very low technical hazard, some stakeholders may still be outraged and have the power to sway the general public. In simple terms, when it comes to risk, perception is just as important as the hard science.
The challenge for organisations is to look beyond traditional, hazard-centric risk management and view outrage as equally important. By predicting outrage, organisations become much more effective at creating sustainable outcomes for all.
Futureye helps you understand the drivers of outrage, respond effectively before the outrage hits or respond effectively after it hits.
Our services
- Outrage assessment process - What is driving public sentiment?
- Mitigation strategies - How do you influence perception?
- Reputation risk management systems - Assessing reputation risks and auditing
- Building culture, skills and programs - Developing a social licence strategy.
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