Getting the most out of the media
With the incredible power of the internet and constantly emerging uses of different mediums, news travels faster and further than ever before.
Futureye's Media Management training module shows organisations how best to use different mediums to enhance credibility and reputation.
Participants will gain a real insight into the media world, and the way stories are constructed for print, television and radio. Futureye’s extensive industry experience gives participants the inside knowledge to manage and benefit from any and all media exposure.
The hands-on workshop will cover industry practice, writing effective press releases, responding to enquiries, conducting interviews and managing a crisis. Participants will learn how to use this set of skills to handle the media with confidence and to protect an organisation from risk, thereby ensuring positive media coverage and reputation benefits.
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