

2010
Issue no. 1
Introduction - Welcome to Newsletter 1 for 2010
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Counting the costs of crisis and damaged reputations
"I would like my life back," declared Tony Hayward. The embattled BP CEO was trying to communicate empathy with Louisiana residents affected by his company's devastating oil spill in the Gulf of Mexico, but only succeeded in compounding the widely-held US impression that
In Eyeshot - What’s emerging in the sustainability agenda? Trends and issues identified by GlobeScan’s recent surveying of sustainability professionals
Earlier this year GlobeScan’s Doug Miller and well-known sustainability expert John Elkington presented the latest results from GlobeScan’s regular surveys. Futureye Associate Stephen McGrail tuned into the webinar and summarises the key findings and reflections on the emerging agenda...
In Eyeshot - Wind turbines: more than meets the eye
Green city dwellers are lobbying their politicians to increase renewable energy targets in today’s carbon-constrained world. Yet wind power, the most economically viable renewable energy source, is facing ongoing community opposition and has limited political support...
In Eyeshot - Give Nestle a Break?
An office worker gets the mid-morning munchies, unwraps a Nestlé Kit-Kat chocolate bar, and bites into ….an orang-utan’s finger, spurting blood. This graphic, unsettling "advertisement" appeared on YouTube in mid-March this year, posted by Greenpeace
In Eyeshot - Webinar with John Elkington and Doug Miller
Earlier this year GlobeScan’s Doug Miller and well-known sustainability expert John Elkington presented the latest results from GlobeScan’s regular surveys. Futureye Associate Stephen McGrail tuned into the webinar and summarises the key findings and reflections on the emerging agenda.
Feature Work - Regional Development Victoria - Regional Case Study
The Regional Strategic Planning Initiative (RSPI) was a multi-staged process developed by the Victorian Government to understand the needs of provincial Victoria. Inputs from the project were integrated into the ‘Ready for Tomorrow’ plan which was launched mid 2010 and is a Blueprint for Regional and Rural Victoria. Read more about Futureye’s involvement...
Forum Summaries - Clean Coal Victoria
Environmental activists claim there is no such thing as clean coal, yet Clean Coal Victoria is researching new coal technologies and claiming coal is part of our future energy mix. Charlie Speirs, the Director of Clean Coal Victoria discussed his challenges with an enthusiastic Members’ Circle. Futureye energy sector consultant EYAL HALAMISH was there to hear about it.
Forum Summaries - SEEK Integrating CSR into a SME
Helen Souness, Marketing Director of SEEK Limited, spoke to an inspired group of Futureye Members’ at the May event. Helen spoke about SEEK’s desire and vision to integrate Corporate Social Responsibility (CSR) into its business model. CSR was critical component for the company to keep pace with changing expectations and it had an overwhelming success. Futureye Members’ Manager CINDY PLOWMAN was amongst the inspired group.
I Spot - Bancrofts - Classi Cleaners
For the 2 per cent of high achieving Australian dry cleaners, the commissioning of ClassiCleaners, into The U.S House of Representatives was equivalent to watching the red carpet for most Americans. For Roger D Bancroft, owner of Bancrofts Dry Cleaning, in South Yarra “it’s a marvelous endorsement of so many years of struggling to create good corporate governance.
Meet the Team - Lloyd Fleming - Director
Lloyd Fleming joins Futureye bringing a diverse range of skills and experiences from finance, energy, risk and strategy.
Meet the Team - Matthew Trewin - Director
Matt is a passionate that integrating sustainability practices and theories with communication strategies is necessary to achieve good results. Too often he has seen a good sustainability strategy undermined by an incompatible or inferior approach to communications.
2009
Issue no. 3
Introduction - Welcome to Newsletter # 3
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In Eyeshot - Greenwashing - enough to make you angry
Most people these days are familiar with the concept of ‘greenwash’. Have you ever wondered if your own organisation is exposed to complaints about greenwashing. If so, your concerns are warranted because consumers are waking up to this issue in the face of daily bombardment from ‘green’ marketing. SAM OSBORN and HEDDA RANSAN-ELLIOTT investigate the status of greenwash in
In Eyeshot - Greenwashing - Greeen, Every Saab is green?
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In Eyeshot - Greenwashing - Woolworths ‘sustainable’ toilet paper
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In Eyeshot - Greenwashing - Geckho’s green bananas
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In Eyeshot - Greenwashing - Tails for Whales: A global campaign
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In Eyeshot - Demand for green products
Foster’s Cascade Green beer is a great case study to illustrate how developing a greener product can stimulate innovation and performance improvements throughout a company. Hedda Ramsan- Elliot explores the force behind developing a greener beer came and the process the Fosters’ team used.
In Eyeshot - Making green carbon count - the forestry and climate change debate is heating up
In Focus - In Theory - In Theory - Integrating sustainability into your business
Many dream about the day when ‘sustainability departments’ are obsolete because sustainability has become streamlined into every part of the organisation. Looking at the majority of businesses today, it has to be said that we still have a long way to go.
In Focus - In Practice - In Practice – Integrating sustainability at IKEA
IKEA has already gone some way to integrate sustainability into all their operations. Each Group Manager is responsible for ensuring social and environmental responsibility is integrated into the day-to-day business. To support them, there are a number of specialists covering a wide range of areas, such as chemical experts, foresters, IWAY auditors and energy experts. HEDDA RANSAN-ELLIOT interviews Thomas Nermark, Ikea’s Sustainability Manager.
Forum Summaries - Financing Sustainable Growth - Gavin Murray, IFC
Forum Summaries - Dr Megan Clark, CSIRO Beyond the global financial crisis: Planning for a future that values carbon, water and biodiversity
Biodiversity, defined by biologists as the ’totality of genes, species, and ecosystems of a region’[1], is a relatively new policy issue that will likely escalate faster than issues such as climate change and water. It is a complex policy issue due to challenges surrounding how to measure and then value biodiversity. Dr Megan Clark explores the early signs of an emerging policy framework with our members, writes HEDDA RANSAN-ELLIOTT.
Forum Summaries - Green fashion comes in many colours
Fashion comes naturally to Tiffany Treloar. When Tiffany was awarded a grant from AusIndsutry she worked with CSIRO to understand the full implications of the fashion industry and learnt what it would take to be truly sustainable. CINDY PLOWMAN reports on Project 332 and the sustainable journey Tiffany is travelling.
Feature Work - Gladstone Industry Leadership Group – Working together responsibly to improve the quality of our air
Issue no. 2
Forum Summaries - Climate change: Challenges and Opportunities for Australia
Professor David Karoly has a long history of involvement with climate science and has built up an impressive international profile based on extensive research on climate change and climate variability. HEDDA RANSAN-ELLIOTT provides a summary of Professor Karoly’s forum presentation and the dynamic discussion that followed.
Forum Summaries - Adapting to the reality of significant carbon regulation: Risk, due diligence and carbon management
Adapting to the reality of significant carbon regulation: Risk, due diligence and carbon management
The take-home message from this forum’s presentation is that businesses can no longer avoid being impacted by climate change. The risks of failing to put in place measures to mitigate climate change are increasing with the development of new legislation designed to reduce greenhouse gas (GHG) emissions. HEDDA RANSAN-ELLIOTT presents a summary for Futureye members.
In Focus - In Theory: How to reduce your company’s risks by gaining a Social License to Operate
Social license has become a buzzword in recent times and is most mentioned in the context of something a company lacks or has lost through its own actions. HEDDA RANSAN-ELLIOTT and KATHERINE TEH-WHITE provide some thoughts on why having a social license is important and what it means to have one.
In Focus - In Practice: Newmont Review including Case study of Richard Ness
Newmont’s Community Relations Review (CRR) provides an insightful analysis of the complex issues around stakeholder engagement in the mining and extractive industries. The study aimed at understanding the factors and drivers that threaten, or conversely, strengthen the company’s social licence to operate. The study examined five sites globally as representative of the broad set of social, cultural, political, operational, and environmental conditions under which Newmont operates.
I-Spot - Wal-Mart greening the world one T-shirt at a time
As the world’s largest retailer, Wal-Mart Stores is ambitiously pulling together a process to create a universal rating system that scores products based on how environmentally and socially sustainable they are over the course of their lives.
Introduction - Newsletter Edition 2, 2009
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In Eyeshot - Carbon Strategy best practice
In Eyeshot - World Business Council for Sustainable Development Report Summary: Mobility for Development:
Transport infrastructure is a fundamental issue in sustainability as it provides the platform to move freely, gain access, communicate, trade and establish relationships. The challenge is how to do this without sacrificing other essential human or ecological values, today or in the future?
In Eyeshot - UN Global Compact focal point launched in Australia
Australia has joined many others around the world in establishing a UN Global Compact Local Network. It’s an exciting opportunity for Australian companies and individuals committed to corporate sustainability to learn and share information not only related to
In Eyeshot - Banking on a good reputation and not one that burns
KATHERINE TEH-WHITE and HEDDA RANSAN-ELLIOTT analyse what the bushfires taught us about banking on a good reputation. During the aftermath of the 2009 Victorian bushfires, one bank responded in a way that provoked a media furore resulting in Treasurer Wayne Swan speaking to the CEO of an unnamed bank (reported as being the Commonwealth Bank.
Issue no. 1
In Eyeshot - Shining a light on sustainability of sustainability
Several possible futures emerge from the crisis, writes STEPHEN McGRAIL. (This article originally appeared in The Age on January 29, 2009.)
The view that sustainability and corporate responsibility are only important during "the good times" would suggest we are entering a "sustainability downturn".
In Eyeshot - Keeping sustainability on the agenda in a downturn: Top 10 Do and Don'ts
Futureye will be holding a Members’ roundtable on Monday 1st June on the topic of “Sustainability in a global downturn: challenges and opportunities” (from 3:30-5.00pm). This event will be a chance for Members' to discuss effective strategies for keeping sustainability on the agenda and collaboratively develop practical insights into the outlook for sustainability and corporate responsibility. To get you thinking on these topics, Futureye consultants HEDDA RANSAN-ELLIOTT and STEPHEN McGRAIL have prepared a list of Top 10 Dos and Don’ts.
In Eyeshot - Stimulus dilemma must be solved fast
Everyone seems to agree we need major public infrastructure to stimulate the economy. But the question is “what, where and how”? KATHERINE TEH-WHITE and HEDDA RANSAN-ELLIOTT argue it’s time to find new ways of getting major projects off the ground.
In Focus - In Theory: The Carbon Pollution Reduction Scheme
The Rudd government was elected with a mandate to address climate change but now faces a backlash from a large percent of the environmental movement and industry following release of its White Paper and draft Carbon Pollution Reduction Scheme (CPRS) legislation. In this edition’s In Theory Futureye’s STEPHEN McGRAIL and KATHERINE TEH-WHITE outline key aspects of the proposed Scheme, consider the policy-making process and key criticisms, and pose the question “could the Government have avoided the intense pushback?”
In Focus - In Practice: Q&A with Anna McCann
Futureye consultant, STEPHEN McGRAIL, spoke with Anna McCann about the release of the draft Carbon Pollution Reduction Scheme (CPRS) legislation, how companies need to prepare for the CPRS, the complex world of ‘carbon cost pass-through’ and ‘carbon due-diligence’, and the emerging acronymized reality of emissions trading.
Forum Summary - Engaging your community online
If you have been considering using online tools to engage with your stakeholders you may be wondering how robust it is, what additional resources it requires and if it is really appropriate for your organisation. Dr Crispin Butteriss worked in community engagement for government before setting up Bang the Table, a company that develops online tools, (or “web 2.0” tools for tech-savvies) for engaging with stakeholders. At Futureye's April Members' Forum, Crispin explained how online engagement can complement an existing engagement strategy and described in detail the many tools and their various uses for interactive online engagement. Futureye consultant HEDDA RANSAN-ELLIOTT provides a brief snapshot of the main points discussed at the forum.
I-Spot - Green loans program
There is good news for both those in the business of green technology and people looking to save money and the planet by reducing their resource use.
Feature Work - Five Steps to Environmental Innovation, Saving Money and Engaging People
Five Steps to Environmental Innovation, Saving Money and Engaging People
Job cutting has limitations as a survival strategy for the Global Financial Crisis. There’s a threshold limit to how many staff a company can lay-off and while you are cutting staff morale plummets. Futureye’s innovation process offers a way for companies to drive cost savings and re-engage their people at the same time. The benefit of the process is that it can help shape the organisation to become more competitive and emerge from the Global Financial Crisis more powerfully writes Futureye Consultant, Eyal Halamish.
2008
Issue no. 4
Eye Spy - The ‘Industrial Age Bubble’:Is it about to burst and what might business and life be like outside it?
In a new book by management guru Peter Senge he argues we have reached ‘the end of an era’ and that people and organisations need to urgently change how they think and act. Futureye consultant STEPHEN McGRAIL, assesses this shift in assumptions and beliefs.
In Eyeshot - In Practice – Q&A with Francis Grey
Francis Grey, Manager of Research of SAM Australia, spoke to Katherine Teh-White about the Global Financial Crisis and how it has affected the Australian marketplace.
Eye Spy - International Human Rights Frameworks: How human are we in the human rights discourse?
Professor Marcia Langton argues that the indigenous human rights discourse in Australia has historically focused too much on principles of political self-determination at the expense of economic human rights. Futureye consultant HEDDA RANSAN-ELLIOTT reports.
Eye Spy - Best & Worst Practice
Futureye’s Managing Director, Katherine Teh-White, went to New York for the BSR conference of 2008: ‘Sustainability: Leadership Required’. She reports on the CEO best and worst practices.
In Focus - In Theory - ‘The global financial crisis and its impact on sustainability’
Economic theorists continue to warn that the current financial crisis will worsen before it improves and that society will need brace itself for further times of financial uncertainty.
Forum Summary - ‘Green Purchasing: Getting the jump on emissions trading’
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Forum Summary - ‘Futures Research and Sustainability Strategy: Meeting the Foresight Challenge’
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iSpot -
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Issue no. 3
In Eyeshot - The future of sustainability reporting – from fringe dweller to the mainstream
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In Eyeshot - Sustainability Reporting: Looking to the Future
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In Eyeshot - Sustainability Reporting – the who, what and the why around measuring impacts
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In Eyeshot - Beyond emissions trading: avoiding “ETS tunnel vision”
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EyeSpy - Managing the indirect: the Australian television industry
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Eye Spy - Best Practice
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Eye Spy - Worst Practice
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In Focus - In Theory - Measuring Impacts: A new tool
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In Practice - Designing the Framework
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Forum Summary - There’s Something in the Air
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Forum Summary - Establishing a social license to operate: managing outrage for project approval success
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Forum Summary - Challenging the Public Policy Approach
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I Spot - Looking for a way to help cure HIV/AIDS, dengue fever or cancer?
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Issue no. 2
In Eyeshot - Human Rights in the Mining Sector: An NGO perspective
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In Eyeshot - Ruggie report: A roadmap for business and human rights
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In Eyeshot - Shareholder Activism: Taking Responsibility for Human Rights
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EyeSpy - Best Practice
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EyeSpy - Worst Practice
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In Focus/In Theory - Human Rights Impact Assessments: The Evolution
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In Focus/In Practice - A Best Practice Human Rights Impact Assessment
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Forum Summary - Misha Coleman
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Forum Summary - Professor Sarah Joseph
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Forum Summary - Lucy Roberts
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iSpot - A first for Australia - ACT offers business the chance to “Opt-In” to Human Rights Obligations
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Issue no. 1
In Eyeshot - Ethical screening
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I-Spot - Move Over Prius
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In Eyeshot - Pressure point: climate change in 2008
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In Eyeshot - Spotlight on Green Claims
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In Focus/In Practice - Marks and Spencer: Taking corporate clarity up another notch
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In Focus/In Theory - Corporate Responsibility
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Eyespy - Best and Worst Practice: Melbourne vs. Adelaide
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Forum Summary - Organisational Change: A 360 Degree Approach
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Feature Work - Laying the foundation for Timbercorp’s CSR-driven corporate transformation
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2007
Issue no. 4
In Eyeshot - The emergence of new activism
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In Eyeshot - Policing the Paradox of Plenty: are voluntary frameworks able to protect oil and mining companies in conflict zones?
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In Eyeshot - Long Term Tort Liability – Law Reform and Social Responsibility Implications
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In Eyeshot - Understanding Corporate Responsibility
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In Focus - Theory - Blended Sustainability Services to produce Positive Outcomes
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In Focus - Practice - OneSteel Whyalla Steelworks
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Eye Spy - Worst Practice - Not so Run-of-the-Mill – Gunns Limited
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Eye Spy - Best Practice - Chevron’s Gorgon Project at Barrow Island, WA
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Members Forum Summary - Chris Ryan – Changing Expectations of a Sustainable Future: The Innovation and Imagination Challenge
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Members Forum Summary - Paul Curnow: Policy Trends, Responses and the Federal Election
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I-Spot - Stop the black balloons: Taking action on climate change
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Issue no. 3
In Eyeshot - Water: Election Issue 2007
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In Eyeshot - Activists tip a bucket on big companies
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In Eyeshot - Why sustainability really does matter
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Eyespy Best & Worst Practice - Charting a New Course in Response to a Crisis
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Forum Summary - Climate for change: Policy trends, responses and the Federal election
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Forum Summary - ‘Developing foresight for a sustainable corporate future’
GETTING OUT OF THE “SAFE ZONE” TO GAIN STRATEGIC FORESIGHT
In Steve Tighe’s view historical data and trends have largely been “mined to death”. The solution, he asserted, is not to try more of the same but to use a new approach called “strategic foresight” which uses a combination of Environmental Scanning’, assessment of ‘Driving Forces’, and the use of ‘Scenario Planning’ to better develop the foresight required to anticipate and plan ahead more effectively. Futureye Consultant STEPHEN McGRAIL was there to hear how we can get ourselves out of the “safe zone” – as Tighe called it – in order to gain strategic foresight.
Forum Summary - Alpha Investing
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Issue no. 2
In Eyeshot - All the rage – Has Diesel misread the “great green rush”?
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In Eyeshot - Climate Change Litigation
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Eye Spy - CO2lonialism – Age of the Great Guilt Offset
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In Theory - Deliberative Democracy
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In Practice - Port Phillip Speaks
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Forum Summary - Investing in people to invigorate change: New tools and techniques for engagement and community empowerment
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Forum Summary - Taking Action on Reconciliation
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Issue no. 1
In EyeShot, In Depth - Business 2.0
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In Eyeshot - Issues In Brief
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Eye Spy – Best Practice - Vodafone
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Eye Spy – Worst Practice - Coles Myer
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In Theory - Sharing dilemmas
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In Practice - The Peter Beattie Guide to Sharing Dilemmas
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Forum Summary - The Social Responsibility of Corporations: Key findings of the CAMAC inquiry and the future of Corporate Social Responsibility (CSR)
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2006
Issue no. 4
In Eyeshot - Socially Responsible Investment in the wake of AWB
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In Eyeshot - The carbon crunch: how “carbon-constrained” might the future be?
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In Eyeshot - The Climate Change Minefield: Enter the Litigators
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In Eyeshot - Tipping point or talkfest? The Stern Review and the cost of inaction
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Eye Spy – Best Practice - The New Black: Building the Green Brand
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Eye Spy – Worst Practice - Ford – Beyond the Greenwash
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In Theory - Social License to Operate
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In Practice - ‘Social License to Operate’ (SLO) in the minerals sector
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Comment: Reactions to the new Westpac campaign – KATHERINE TEH-WHITE
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2006 Sustainable Development wrap-up: the year that was
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Issue no. 3
In Eyeshot - Water Wars: Episode I Business vs Government
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In Eyeshot - Water Wars: Episode II Bracks under fire
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In Eyeshot - Carbon Trading
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In Eyeshot - G3: the new edition of the Global Reporting Initiative’s sustainability reporting framework
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Eye Spy – Worst Practice - Toowoomba – The worst of times
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Eye Spy – Best Practice - Singapore – The best of times
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Fast Facts - Comparison on Singapore and Toowoomba.
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Why did the Singapore scheme succeed where Toowoomba’s failed?
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In Theory - Scenario Planning
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In Practice - Business in the World of Water (WBCSD’s Water Scenarios to 2025)
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Forum Summary - “The Ethics Challenge”, with Professor Steve Salbu
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Forum Summary - Beyond the Law
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Issue no. 2
In Eyeshot - Believing Cassandra: the urgent challenge of communicating climate change
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In Eyeshot - Big ideas and myths revealed at ADC's Future Summit 2006
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In Eyeshot - Special Members update: the Norms on the Responsibilities of Corporations and Other Enterprises with Regard to Human Rights
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In Theory - Building credibility through assurance
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In Practice - Assuring the only spin is from the turbines
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Eye Spy – Worst Practice - The dangers of a short-term or compliance mindset
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Eye Spy – Best Practice - Using influence to be a catalyst for change
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Members Forum Summary - Mission Zero
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Members Forum Summary - Building a Business Case For Sustainable Development
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Issue no. 1
In Eyeshot - Weaning Off Our Giant Oil Habit
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In Eyeshot - Creating the market, shaping the market and forcing competitors to catch-up
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In Eyeshot - New Learning Opportunities Required For Sustainability
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In Theory - Employee Driven Engagement
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In Practice - Cisco
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Eye Spy – Worst Practice - Wal-Mart: The high price of not recognising changing expectations
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Eye Spy – Best Practice - IGA: Social capital as brand value
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Members Forum Summary - Influencing the Agenda Through Corporate Affairs’
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2005
Issue no. 4
In Eyeshot - Sustainable urban development: building for the future
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In Eyeshot - New consumer values demand non-traditional business strategies
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In Eyeshot - ‘Customers as stakeholders’: recognising the value and importance of your highly-involved customers
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In Theory - The 3R Approach to Stakeholder Engagement
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In Practice - International Cocoa Initiative
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Feature Work - Zinifex Port Pirie Smelter – ‘Engaging for change’
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Members Forum Summary - The fish, the tree and the very big mine – a tale of three very different experiences with NGO certification
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Issue no. 3
In Eyeshot - Directors’ Duties and Corporate Social Responsibility: Highlights of a Recent Futureye Round Table
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In Eyeshot - The ‘Health Check’ for the Planet
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In Eyeshot - Balancing Act: A Triple Bottom Line (TBL) Analysis of the Australian Economy
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In focus - Citizens’ Juries
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In practice - “NanoJury” UK
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Eye Spy - Best Practice: Council for Responsible Jewellery Practices – Promoting Responsible Ethical, Social and Environmental Practices in the Gold and Diamond Supply Chains
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Eye Spy - Worst Practice: Hurricane Katrina – The Role of Outrage in Response and Preparedness for a Natural Disaster
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Issue no. 2
Climate Change: What Opportunities Exist in the Risky Business of Climate Change?
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Act Now: A story about Trees, Water and Community Spirit
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How do you rate your four creative roles?
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Global Compact’s Parisian Learning Circle
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CSR Forum: Understanding the Theory and Building the Partnerships
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Shaping the future through purposeful creativity
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“Oh no!” (shout Dow Chemical), ‘The Yes Men’ strike again
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Issue no. 1
CSR – Good Business Sense or Overrated Trend?
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Economist Rebuttal
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Gunning Against the Greenies
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Survey of Sustainability Experts
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Taking Responsibility in the Business World: Key Outcomes from the 2005 World Economic Forum
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2004
Issue no. 4
Sustainable Development, Building the Business Case
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The West Looks East for a Sustainability Standpoint
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Forestry and sustainability – is it possible?
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Human Rights Responsibilities for Corporations
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Issue no. 3
Embracing Sustainability for a Profit
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Walking the Talk – Labour Rights and the Supply Chain
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Leading thinkers debate future directions of CSR
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Watermark Speech
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Watermark Australia
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Issue no. 2
Corporate Social Opportunity – Evolving to meet the needs of business and the community
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The Greening of Capital
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An examination of ‘Social Impact Assessment’: The New Era
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Issue no. 1
Smarter than abalone
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Scoring Points - the story of how a government lost millions and community trust
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Role of stakeholder engagement in improving sustainable development reporting
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The Answer Is Blowing In the Wind
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2003
Issue no. 4
Avoiding Suicide by Media: Why the new era requires you to rethink your current media approaches
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Reputation Ratings: The Need for a Strategic Approach
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Emerging issues in workforce planning: the impacts of demographic changes
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Issue no. 3
GRI prepares for take off
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Issue Update: Nike Opts to Settle Kasky Lawsuit
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Social Capital : Reviewing the concept and its policy implications.
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Sustainability Reporting: Not Yet Delivering
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Issue no. 2
Multinationals and Human Rights
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Ill Communication: Pan Pharmaceuticals shows what not to do in a risk controversy
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Replacing Blind Faith with Calculated Risk: A call to our Regulators
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In Eyeshot - Banking on a good reputation and not one that burns
Forum Summaries - Tiffany Treloar, Green fashion comes in many colours
Fashion comes naturally to Tiffany Treloar. When Tiffany was awarded a grant from AusIndsutry she worked with CSIRO to understand the full implications of the fashion industry and learnt what it would take to be truly sustainable. CINDY PLOWMAN reports on Project 332 and the sustainable journey Tiffany is travelling.
