Futureye Real solutions to real dilemmas

Social Media

When people take issue with the behaviour of an organisation on social media, it presents a substantial risk to its reputation. Futureye can assist organisations with their interactions on social media to ensure they respond to public concerns in a way that contributes positively to their reputation.

We specialise in helping organisations address activist concerns using social media. Left unabated, these concerns can quickly spread and rapidly gain broader public support online.

Futureye’s approach is to help organisations listen to and engage with activists and critics on social media, rather than ignore or seek to discredit them. An integral part of this approach is helping organisations understand that they are entering a conversation that has already begun and can no longer seek to control. Addressing the concerns of activists and critics directly and transparently is the best way to build and protect a positive reputation through social media interactions.

Our social media services include:

  • Social media strategy
  • Social media monitoring
  • Activist campaign management
  • Online engagement audits
  • Online engagement training

 Please contact Lara Blamey, Marketing Manager, on +61 3 8636 1111 larab@futureye.com.